Neon Signs that Illuminate your Space with Online Quoter

By their nature, neon signs are highly visible, especially when used in dark conditions for outdoor environments or low light indoors, which makes them an effective tool to attract the attention of passersby or achieve a welcoming environment for potential customers, due to the vibrant colors they emit.

These characteristics are effective in creating a memory in consumers’ minds of the brand name, as well as evoking sensations and emotions with a message that identifies the business.

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But the physical attributes of neon signs can also be transferred to the creation of a particular atmosphere with tints of modernity, nostalgia, vibrant or elegant, which can influence the perception of customers about the business, who may be attracted by its atmosphere and even promote the business among their contacts through photographs of the advertisements.

However, since the letter is the main communication element in neon signs, it is very important that when choosing the typography, elements such as the legibility of the letter, the color of the light to achieve a good contrast with the background and the environment to be intervened, and the size of the letter in relation to the space, are taken into account.

In order to analyze these elements, there are online digital tools such as the online quotation tool, with which interested people can create the design of neon signs for their business or personal event in real time and with different environments, testing with various fonts and colors.

In addition to projecting an image of the neon sign design, and requesting specificity of the characteristics of the advertisement, this quotation also delivers the value of the work which can be hired immediately with just one click.

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Other advantages of neon signs for business and events

Neon signs are a very powerful tool in a business’ marketing strategy. In addition to providing visibility and reinforcing brand identity, they aid in the effective transmission of visual messages through attraction, which can influence consumer perception and customer interaction with brand advertisements.

This is how neon signs can also reinforce the call to action with certain short announcements of special offers, promotions, subscriptions, among others, which can encourage customers to enter the establishment and make a purchase decision.

However, the field of neon signs is not only limited to the commercial area. Because of their versatility in production, installation, manufacturing costs and energy consumption, people can contract the manufacture of customized neon signs for social events such as birthdays, weddings and concerts.

With LED technology, neon signs can also incorporate other visual elements in addition to letters, such as drawings, figures, logos, logosymbols, isotypes, among others, which reinforce the message or achieve a stronger impact on the attention of more people.

The origin of neon signs

In 1898, chemists William Ramsay and Morris W. Travers discovered neon, a noble gas, almost inert and very abundant in the universe. Then, in 1912, the French scientist George Claude used neon in advertisements and commercials in Paris.

Thus, in the first decade of the twentieth century, advertising letters were illuminated and with it the illuminated culture of entertainment and advertising was established, which gave rise to one of the most famous urban intersections, the Times Square in New York City.

From that Paris of 1912, and later those corners of Manhattan where theaters, restaurants and hotels sought to advertise their businesses, the illuminated signs moved to the present day and, just as they did more than a hundred years ago, continue to attract the attention of millions of people around the world.

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